Surround sound means using every available means of communication to push the message about climate change and how people can confront it. The Alliance for Climate Protection, with Al Gore as Chairman of the Board, is emphasizing social networking sites and viral marketing as well as partnering with other organizations to create wide-spread engagement with climate change action items.
One partnership with the Alliance for Climate Protection was forged with the Conrad Foundation to establish science and technology innovation rewards in renewable energy for high school students. Results from their recent competition are posted as videos.
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